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San Diego home shoppers this fall are seeing some of the steepest price cuts in years — and that includes right here in America’s Finest City. The typical listing in October saw cumulative markdowns totaling $50,000, placing San Diego among the top five metros for absolute price reductions, alongside San Jose, Los Angeles, and New York.
🔑 Key Takeaways for San Diego Buyers & Sellers
- $50,000 in cumulative price cuts is now typical for San Diego listings — matching national highs and signaling a more buyer-friendly market.
- Individual price cuts remain near $10,000, but sellers are increasingly trimming prices more than once as homes take longer to sell.
- Most sellers have strong equity, allowing them to reduce asking prices while still walking away with a healthy profit.
- Affordability has improved to its best level in three years, fueling one of the most active fall seasons since 2022.
🌴 Local Context Matters
San Diego’s high home values mean even modest percentage cuts translate into significant dollar savings. While markets like Pittsburgh and New Orleans offer deeper relative discounts (around 9% of home value), San Diego’s $50,000 markdowns reflect a recalibration in one of the nation’s most expensive housing markets.
By contrast, affordable metros like St. Louis, Louisville, and Indianapolis saw much smaller reductions — around $15,000 — as homes there continue to sell quickly with minimal negotiation.
🎁 What This Means for San Diego Buyers
If you’ve been waiting for a window to enter the market, this holiday season may offer a rare moment of leverage. With sellers adjusting expectations and inventory lingering longer, patient buyers could find meaningful savings — especially on homes that have already seen multiple price cuts.
